ABOUT TRUSS PROFESSIONAL
TRUSS is a house of trends, a stage and a tool for professional hairdressers to create, innovate and be pioneers in the art of hair care. A revolution in the world of hair care, with launches and techniques that bring together trends and effective results.
The Behind The Chair Show (BTC Show) in Fort Lauderdale, Florida | August 22nd-25th, 2026
Featuring TRUSS Global Ambassadors Asil Simsek, Gabriel Samra, Lisa Hernandez, Marina Sellecchia, and Mickey Colon with US Ambassador Simone Borges
The TRUSS Professional team is heading to Fort Lauderdale, Florida for the 2026 BTC Show where we will launch The Signature Collection, designed to elevate your artistry, empower your business, and help you leave an unmistakable mark on every client.
Created by TRUSS. Signed by you.
Join our team of Ambassadors as they present The Signature Collection on the Main Stage and dive deeper on relevant techniques through classrooms and hands-on courses.
Main Stage - Sunday, August 23rd from 11:25 AM - 12:10 PM
Features: Asil Simsek, Gabriel Samra, Lisa Hernandez, Marina Sellecchia, Mickey Colon, and special guest Simone Borges. Presented in English.
Classrooms - Monday, August 24th 9:00 AM to 10:30 AM + 1:00 PM to 2:30 PM
Features: Asil Simsek & Marina Sellecchia presented in English | Mickey Colon & Simone Borges presented in both English & Spanish.
Hands-On Class*: Tuesday, August 25th from 9:00 AM - 3:00 PM
Features: Lisa Hernandez and Gabriel Samra presented in both English & Spanish.
*Additional cost applies beyond show ticket
OTHER DETAILS:
- Duration: 4 Days 1 Day of Parties + 3 Days of Education)
- Experience: Technical Look & Learn + Hands On Experience
- Best For: Stylists seeking to elevate your craft through high quality, but time conscious courses. Networking and connection opportunities.
To learn more and purchase your BTC Show ticket, visit: https://theshow.behindthechair.com/
